OK, we all agree that your site looks the business but there is a famous saying; there is no point in having a superb looking website if nobody ever sees it. Despite the fact that the site has been “live” on the net for a while you are not receiving a lot of vistors to the site. So what can one do? Yes now is the time for the all important web promotion of the site. “Oh no, not more costs”, you may be thinking. “Not another cost, I have paid for the domain name, I have paid the web designer to build the site and I have paid for web hosting. There is not a lot of money left over in the budget for web promotion as well”.
I here this on a regular basis. I offer an affordable web promotion service in the UK and I have a lot of enquiries from people who had just presumed that their site would be able to achieve high rankings within Google purely by the skill and knowledge of the web designer. This unfortunately is rarely the case unless, of course they have paid for such a service.
So here are my four killer web promotion techniques. They have worked for many websites including a friends DVD authoring website.
1. Write a list of the keywords or phrases that you want to rank well for and then make sure that they appear within the text of the homepage plus the relevant sub pages.
2. Start a link building campaign where you are primarily attempting to obtain one-way backward links.
3. Use article marketing as it is a well known free form of web promotion that works. This is of benefit for a number of reasons; it helps to spread the message of the service/products that you provide; it enhances your reputation within the market plave and it also enables you to gain backward links
4. Add unique content to your website on a regular basis.
As well as being a web promotion specialist I am also a speech coach and these techniques have helped me to obtain high rankings for stuttering treatment websites.
I am confident that they will also be of great benefit to the readers of this article.
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This post was written by Robjohn on June 20, 2009
