If you’re a webmaster, whether just for fun or for business reasons, you will probably want to get as many people as you can to visit. For commercial sites in particular, traffic determines the difference between success and failure. If you hope to get more hits at to your website or blog, you might want to consider submitting to some of the various web directories. Web directories, or link directories, offer lists of other sites, mostly separated by category. Web users arrive at these sites in the search for information within a particular category. The categories can be pretty narrow; for example, an individual searching the Yahoo! Directory might click on “Recreation,” and then go through the subcategories “Outdoors,” “Fishing,” and then “Walleye Fishing” before coming across the list of sites they’d actually like to see.
Website owners have the option to submit their sites to various web directories depending on the sort of traffic they’re looking for as well as the content of their own site. The directories accept submissions based on varying criteria. You can save cash by looking for a best of the web promotional code. Some of them have a free, open submissions policy, meaning that there’s no cost for review or listing. All-free directories of this sort, such as the Open Directory Project, can be reviewed and maintained by human users, and therefore have their own policies and restrictions when it comes to website content which are not easily abused. It’s crucial, then, for webmasters to ensure that their sites are acceptable when it comes to their content and quality in order to get the most out of their web directory listings.
Some directories may offer for-pay submissions on a one-off or subscription basis; reciprocal link policies wherein the website owner has to place a referral to the directory on his or her website in exchange for a listing in the directory; or a bid-for-position system, wherein the highest listing in the directory is given to the highest bidder. Some directories, including Yahoo! Directory, the largest general web directory, offer a combination of free and for-pay “premium” listings. Web directories can be specialized by category, such as those that only deal with e-commerce or shopping sites, or by area, so it’s worth it to consider submitting to web directories even if you own a small, local business.
Web directory submissions, in particular well-known ones, is considered a can’t-miss tactic for webmasters. Although it can be time consuming, it’s widely thought to be a worthwhile activity, as the gains in traffic can be considerable. Be sure to grab a best of the web promotional code before paying for a listing!
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This post was written by Robjohn on July 21, 2009



