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There are many tools available to a webmaster to analyse website traffic, some free like Google’s Analytics that will allow them to monitor the number of visitors, see what pages have been accessed and the length of time visitors have spent accessing the website and a whole lot more.

However, despite the vast amount of detailed information that is available what is missing is anything to tell the webmaster what the visitor was thinking. Did they like the website? Was the layout easy to understand or just plain confusing? Was navigating the website easy and did they find the information they wanted?

A website may be generating sales but why are some people that visit the website not buying anything? Was it because they didn’t like what was being offered or they couldn’t find what they wanted?

Using online surveys webmasters have a simple and accurate method of answering these types of questions. Direct feedback from the website visitors means that there is no longer the need to guess, just ask the visitors how they found the site and if they found what they were looking for.

With an online survey webmasters can find out:-

• How often do people visit the website?
• How did they find the website?
• Is it for business or pleasure that they are interested in the website?
• Were they able to find the information they were looking for?
• How easy was it for them to navigate the website?
• Would they recommend the website to their friends and/or colleagues?

A good website survey will be brief and will gather information that once analysed will provide valuable information to help improve the website.

An alternative to a more traditional customer survey would be to ask just one or two questions at strategic points. One example would be to ask visitors at the end of the registration process if they found the procedure quick and easy; another example would be after ordering an item the customer could be asked if they found the ordering procedure and payment methods to their liking. To avoid regular visitors from being asked every time they visit, the website can be configured so that they are only asked once.

Website surveys take the mystery out of working out what visitors think of a website and using Online Survey Software they are quick and easy to design and once implemented will really become the webmaster’s assistant.

To see a sample website survey please follow the link: Sample Website Survey

Technorati Tags: customer survey, feedback, market research, marketing, Online surveys, visitors, web design, web performance, webmaster

Posted under Linking.

Internet marketing has become more and more of a complex and looked for service nowadays precisely because competition has been upped by the huge number of consultants that are out there fishing for clients. The way that they manage to attract new customers is completely influenced by the implementation of one search engine marketing strategy or another.

Satisfied clients often contribute to increasing sales, because not only online strategies but word of mouth too serves for the purpose of product or service promotion.

There is not just one search engine marketing strategy that works for all cases: there is a multitude of options and their combination makes the best of ideas. Professional consultants have an impressive number of techniques to work with in order to promote the services and products that their client offers to the public and they associate forward thinking and ingenuity in trying to have the business they promote online, rank among the top ones on a directory or a search engine.

If one consultant needs to improve the search engine marketing strategy, one thing he/she can do is search the Internet for forums and specialized sites that come up with tips and offer suggestions on how to achieve better results which in their turn increase the number of clients. There are tutorials that one can lay their hands on, either for free, or in exchange for a certain amount of money that he or she will discover to be a good investment later.

Certain tutorials are even free to reproduce, however the copyright statement has to be carefully read and respected. Without having the basics presented in such tutorials and without mastering them, there is no point in accessing and registering on forums that come up with tips sounding extremely complicated in order to improve the search engine marketing strategy.

First of all, the consultant needs to have quite a good grasp of the subject presented in tutorials and only after that can he/she dare to follow more complicated techniques and assume risks posed by associating. All in all, the search engine marketing strategy that is desired in order to gain success and rank among the best consultants on the market consists of constantly communicating with your client, combining and employing the most achieving search engine optimization techniques and heavily relying on pay per click advertising.

When all these are combined, and when you associate other techniques such as email advertising you are most likely to come up with a really good search engine marketing strategy

Next I’m going to give you this link to the most effective course that I’ve seen, in this course the best clickbank gurus share their knowledge and tricks to acheive high commissions through their way of marketing.

Here is the course page, CB Affiliates Blueprints review which will show you how using these kind of SEM and SEO stratigies in promoting clickbank products can sky rocket your results

Technorati Tags: Affiliates, Blueprints, CB affiliates, Clickbank, internet marketing, marketing, sem, SEO, SEO strategy

Posted under Site building.

Article marketing is a form of online advertising that allows businesses to advertise or market themselves by writing short article content pieces that relate to the industry they are in. Usually article marketing is used by affiliates and is not the same business as the one exposed in Delta Squadron – Later the written articles are published in the web market for the customers to easily access it. Every one of these articles contains a byline and a biography box that allows businesses to include references to their company, website or contact information. By crafting well written content and releasing it for this type of free distribution, businesses gain the potential of significantly increasing their credibility within the industry as well as reaching out to new clients in the process. Article marketing is really a great aspect of online marketing which can really help to market one’s company or website as it is really effective.

Article marketing is utilized in paper-print formats as well as online formats, especially by businesses that want to obtain free press space. You can get the name and contact information of your company on the newspaper for free by submitting quality and useful content. This can be really beneficial for all businesses as the newspapers and other form of media are with a view to present content in a cost effective way.

If an accounting firm wants to popularize their business with the help of article marketing then they can submit their articles to the news paper and other forms of media before the tax season, they should write and submit the article like ‘Best steps to avoid audit’. Not only is the accounting firm providing useful information, but they are also getting their name out there when it is most important for them to do so. In the same way a roofing company can write articles like ‘how to avoid ice damage on your rood during winter’ right before the winter season, this will allow you to publicize your business for free.  Ever since online marketing and ecommerce developed article marketing has become a very effective concept on internet for the success of the online business. Through internet article marketing, the companies and the advertisers can offer free articles to their customers.

Article directories are the place where these written articles are posted. The companies and other advertisers do not have to pay for posting their articles on article directories since they can earn money by marketing the articles on their website. On the basis of number of articles which are posted, these articles directory websites receives huge search engine recognition and by posting the articles the companies can take the benefit of this to establish their name in the market. Other than regular print marketing with articles article marketing has many other online dimensions and one of them is that it helps search engine optimization by making proper use of keywords and niches.

With the help of useful articles, the writers can spread their awareness amongst the potential customers, especially those who are pretty much interested in the concept. Article marketers who found article marketing as a very effective means to achieve desired results may have posted hundreds and thousands of articles.

Technorati Tags: article marketing, business, home based business, home business, internet marketing, Make money, making money, marketing, site promotion, work at home, working at home

Posted under Emails

Telling a friend about a certain product you like is very much an advertisement for the product itself. The fact your enthusiasm for any brand or company has grown into a topic in a conversation between friends is enough to show the sincerity of your appreciation. In the same way, anything you talk or speak can spread amongst your family, relatives, or friends, your web site can be sent to thousands of people through an effective, well-implemented “tell a friend” feature

Most cases, a link to your “refer a friend” feature provides satisfactory results. Placing it in an area where the maximum number of web site visitors can see it will warrant the greatest results possible. Now once the link is clicked, a quick and easy to use method for e-mailing or instant messaging the visitor’s friend should be revealed. The information required to send the recommendation should be kept as simple as possible in order to ensure your visitor is not intimidated by the process.

If you possess the expertise or can invest in the necessary website design services, “AJAX” enabled features allow users to tell friends about products, services, and web sites without leaving your web site. The same to the comments areas featured on the popular video sharing site, YouTube, AJAX enabled tell-a-friend features allow the user to enter their friend’s contact information, send it, and receive a confirmation message without exiting your web site. This can vastly improve the immersive experience and brand recognition generated by your web site.

Once your tell-a-friend feature is installed you should be patient as you wait for the generation of new traffic.. Plus, always ensure your existing marketing efforts are generating enough entry traffic to cause a residual effect through your new feature. Without an existing base of web site users your tell-a-friend feature will more than likely not produce the additional traffic you seek..

As a webmaster you should know that it would be a huge thing if you could get each and every visitor to ‘tell a friend’ about your web-site. I would signify that for every ‘told friend’ you would be getting a visitor for FREE, better than that, one that had been ‘pre-sold’ because their friend had pre-sold or recommended your site.

A tell-a-friend feature is one of the most effective means for marketing your web site and generating new site traffic.. Taking advantage of every potential stream for new network traffic can result in more website exposure and more profit. So if I were you, don’t hesitate to build, institute, and take advantage of a tell a friend feature on your web site.

Technorati Tags: internet marketing, marketing, SEO, site promotion

Posted under Emails

There are ample tools available to a webmaster to enable them to analyse website traffic and monitor the number of visitors, see what web pages have been accessed and even the length of time visitors spend accessing the website.

However, despite the vast amount of detailed information that can be collected what will always be missing is information that will tell the webmaster what the visitor was thinking. Did they like the site? Was the layout easy to understand or confusing? Did they find it easy to navigate and maybe the most important thing, did they find the information they wanted?

A website may be generating sales but why are there some people that are visiting the website and not buying anything? Was the reason because they didn’t like what was being offered, or was it that they couldn’t find what they wanted even though it was there?

Online surveys provide webmasters with an accurate method of answering these types of questions. Direct feedback from the website visitors cuts to the chase, there is no longer any need to guess, just ask the visitors directly how they arrived at the site and if they were able to find what they were looking for.

With an online survey webmasters can find out:-

• How often do people visit the website?
• How did they arrive at the website?
• Are they interested in the website for business or pleasure?
• Did they find the information they were looking for?
• How easy was it for them to navigate the website?
• Would they recommend the website to their friends and/or colleagues?

A good website survey will be concise and will collate information that once analyzed will provide valuable information to help improve the website.

An alternative to a more traditional customer survey would be to ask just one or two questions at strategic points. For example, ask visitors at the end of the registration process if they found the procedure quick and easy; or after ordering an item ask if they found the ordering procedure and payment methods straightforward. To make sure that the questions do not become repetitive to regular visitors the website can be programmed so that the questions are only asked once per registered user.

Website surveys take the mystery out of working out what visitors think of a website and using Online Survey Software they are quick and easy to design and once implemented will really become the webmaster’s assistant.

To see a sample website survey please follow the link: Sample Website Survey

Technorati Tags: customer survey, feedback, market research, marketing, Online surveys, visitors, web design, web performance, webmaster

Posted under Emails