Blog Me Happy I don't want to be a newbie any longer.

Today it is not enough to have the best SEO optimized website out there with relevant quality content and several thousand subdomains. Your site needs other websites to point back to you in order for it to be at the top of the Google. Simply put one of the most important factors in ranking high in the results is link popularity. The thought is that if your website is good enough for others to link to you, then you must have site worthy of a top search engine ranking. You must agree that it actually sounds like you’d be one the right track, right?

Article marketing is actually pretty easy? Basically all you need is

a)      to have lot of relevant content on your site and

b)      to have relevant quality websites with great content to link to your site.

However as I’m sure you know, getting link popularity is hard and time consuming work. You do search after search for relevant websites that you can add your link. You might have sent out a huge amount of reciprocal link emails, wrestled with one or more article directories and submitted top quality, anchor text-filled content to every ezine on the web.

The theory behind this marketing method is obvious:

-          You promote your own website with keyword-rich anchor text

-          Other websites link back to your website content

-          You’ll get link from sites that your content is added

-          Your site will become an authority site in its niche

However the reality is often somewhat different.

What happens when your content isn’t picked up from the ezines directories as fast as you need? You website could possibly have a lot of websites linking to it, but it could be that most of them are directories and sites that are not really related to your specific niche. Your backlinks might not come from quality websites either. All of this basically means that your website is not ranking where it’s supposed to compared to all the hard work you put in.

Imagine if you had complete control of the sites that you add your content to, that you could post all you want immediately with little to no wait time, and started seeing the results by getting numerous one-way backlinks in a matter of minutes?

It might sound as if it’s too good to be real, but trust me, that not the case.

A new search engine marketing service has seen the light of day.

Basically what this new SEM service does is give you access to post on some of the best ranking websites on Google (as I write this 11% of the sites on this network have #1 Google ranking, 60% are one the FIRST page and 80% are on the top 2 pages in Google). I don’t have to tell you what this will do for your website rankings. Last I heard there are close to 20,000 blogs connected to this SEM tool at any one time.

On top of this it gives your blogs quality content that is relevant to your niche. You’re always in control how many (if any) blog posts you want posted on your site per day, whether the posts should be 100% unique and what topics should be posted.

To put it in other words, think of this tool as your own personal content distribution channel. It’s like owing over 20,000 top ranking websites across different niche topics that is at your disposal at a few clicks.

Think that through for a moment.

It doesn’t get any more Google friendly than this. Your high search engine ranking is within your reach.

Check out this Search Engine Marketing tool now. You’ll don’t want to be without it ever again.

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Technorati Tags: article marketing, link popularity, search engine marketing, sem, SEO

Posted under Site building.

Today I come to you in order to understand one very simple question for you. For what reason is there so much shiftiness in the sphere of SEO? Why is it so guaranteed that any time you go looking to get yourself found in search engines, there are tens of thousands of dudes lying in wait, claiming they’ll do a wonderful job for you, but at the price of transparency?

Crisis=Bad

The answers are very straightforward, but it’s fundamental that you understand them. Why? Because—and especially because of the climate we’re living in now—when everyone is just a touch more desperate, the little fish make bad decisions and the shifty types go to town.

Two Fundamental Reasons

So: there are two essential explanations for the unreliability that is all over the place in the marketplace online. One is straight history. There have always been guys who have made money from zero, and if we look back in time, they have taken advantage of desperate periods very much along the lines of this one.

Secondly is the idea of optimization and getting yourself found when you are searched for. Entirely due to what it is, it attracts a certain type. This doesn’t mean you can’t find an honest SEO company—most surely not, as there are tons of great companies doing business. But marketing has never lured just the top guys. There are a million shifty salesmen out there, as we all know. The online world is no different.

Dusty Books are Full of Good Lessons

So, why not commence with the lessons from history. In times of crisis, people tend to get confused. 1930s America isn’t only known for dust and the New Deal, but it’s full of shady characters everywhere, preying on people’s desperation. Ever seen the HBO show Carnivale? Its entire cast is constituted entirely from these types.

Throw that together with some of the fundamental reasons we’re in this depression, mainly the notion that it’s easy to earn cash without any proper work (one of the main ideas behind constantly ‘flipping houses’ in a mortgage bubble), and you’ve a rough soup.

Nothing Different About This One

Shifty SEO companies use this unfortunate mentality by making the same promises that grifters have been making for decades. They insist there’s a massive market just awaiting our profitable service, and insist on the great profits, money that really comes from absolutely nothing. You simply are required to pony up some cash to have the doors opened to this service, which, and this they never explain, they aren’t just pocketing secretly.

The idea is to possibly create a network of “something” online, and the army of users will amazingly create enough advertising profits for you to begin getting top dollar cheques in the post-box.

Network from Zero

Just what this mess of dubiously put-together content is never becomes clear, and that’s the whole reason for doing it. As long as you’ve given some hard-earned coin to the optimization guys, that’s all they give a damn about (so you are the only source of money here).

If your miracle cheques never arrive, they can’t really be held responsible, because there was never anything solid in the first place. There are dozens of methods to muddy your dearth of profits.

Madison Avenue as a Historical Reason

Then we have our second important explanation: the philosophy behind SEO and publicity. Selling products and services has always been a world not for the squeamish, and today’s marketplace is definitely the same.

Of course with the rise in the incredible amount of analytic data available to us , SEO now can be more transparent than ever.

There have always been unreliable people out there, but now with the way the internet works, they’ve proliferated terribly.

Why the USPS Can Teach Us a Lesson

Think of it this way: the US Postal Service passes on massive, massive low rates for mail in bulk. Fundamentally, this is junk mail, or spam, but slightly less irritating because it arrives in your post-box instead of in your mail account (perhaps it’s far worse, actually).

If the US Postal Service is really just a funnel for spam half the time, contemplate what must happen with the anonymous feeling the internet allows us to use. The quantity of potential dicey characters simply increases until it’s at a ridiculous level.

Just don’t let that take you away from the fact that SEO and paid search is a legitimate business concern—they are the ad agencies of the foreseeable future. Choose an honest, respected, and white-hat one!

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Technorati Tags: Economic Downturn, internet marketing, marketing, Reliable SEO, search engine marketing, search engine optimization, SEO, seo chat

Posted under Site building.

 

This article is going to lay out, once and for all, just what is meant by Search Engine Optimization. This is really for the amateurs, the dude with a website who isn’t exactly sure why the hell he shelled out good cash for a fresh new website that doesn’t seem to be getting any traffic, or the woman who has seen her business’s name drop from among the better Google results to the 17th page and has been insisted upon by others that he/she needs SEO.

Defining the Jargon

First off, this means Search Engine Optimization. Optimizing your business’s site so that it ranks higher when you get searched for, or for a series of words related to the business you run. This is generally done in two ways: through an organic method, and by using paid search . This last one means paying the big ad companies, usually Google to put your little ad on all the different venues it runs, from the main Google search results page, or into GMail, or onto YouTube, embedded into videos now.

These are commonly known as AdWords campaigns and do differ in price. Google also runs a ton of banner advertisements on other sites. All of these things need to be considered as old-fashioned advertising, only with the added advantage that you reach the customers who are desperate for your precise product or service.

 

It’s like that classic method of placing big ad buys in the yellow pages in your business’s section, only now times have changed and the yellow pages are entirely online, too.

What is Paid Search?

All clear? A good SEO Marketing company will take the reins for your paid search, explaining exactly how to run ad campaigns and sometimes creating your ads themselves. They’ll give you full analytics (when you see what Google can do and the amount of information you can glean from it, you’ll be amazed).

How Does This Whole Organic Thing Differ From Paid?

So what about this organic search you’ve heard about? That’s all about getting you ranked higher in Google’s normal search algorithm. It happens with fresh content, optimized code, and a good amount of links, plus a lot of other variables. Just to state it once more, a good SEO marketing firm will carry this out for you, and most importantly, will do it honestly.

There are many legendary ways to ‘game’ Google, and eventually they are all caught onto and banned. And the people doing them are placed on a kind of blacklist (hence the black-hat terminology you might see). So the SEO marketing firm you choose needs to openly go out of its way not to engage in those practices.

SEO Companies are Just Like Ad Agencies, Somehow

Look at SEO in this way: they’re like an ad agency that comes in, pushes your brand to its maximum (we’d call this optimization online), and then gets your product/ad seen by the customs that need to see it, and organically gets people talking about your product (hence the term organic search).

This isn’t so hard, is it? SEO is a niche absolutely overflowing with jargon because that’s just how it developed, but then again, ad agencies are awash in jargon too. You simply need to get a bit initiated, and you’ll understand how much more you can know about your customers in a remarkably short amount of time.

Why SEO Can’t Be Left to an Amateur

Consider SEO like a nice, new ad agency doing something that isn’t exactly traditional advertising in a rapidly-developing market. Many of the classic tenants of advertising still apply, but as the market is altering with breakneck speed when it comes to where and how users get their information and find business online, SEO is a fundamental topic to be aware of if you’re going to establish the web presence you want.

 

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Technorati Tags: google analytics, paid search agency, ppc marketing, search engine marketing, SEO

Posted under Site building.

For the best online exposure of a product or a service, all web strategies will inevitably converge towards SEO techniques and branding eventually. A fundamental basic strategy and the implementation of a SEO program represent the main players in the creation of a realistic marketing scheme that insures business expansion, continuity of service and the access to broader audiences. Web page monitoring on the electronic market is not possible in the absence of robotic tools and softwares, and these tools are the very mechanism one needs for SEO. This means that without a good SEO program, the chances of attracting more customers to the business remain limited.

Then, there comes the need to rank high in search engines. A SEO program based on various softwares will in fact make the web pages more friendly for the search engines thus improving the ranking of the site. Will any SEO program work? Well, this is the kind of situation when you have to become a bit picky; not all the products available on the market are suitable for the optimization of your page. What you need to find is a program that analyzes the page, creates the expected SEO effect and improves the relevant traffic necessary for business growth.

Then, optimization takes lots of time, and without a SEO program one cannot cover all the aspects in a money and time-wise manner. You’ll come to realize that SEO demands more than just periodical check ups and updates, it is a process that needs constant monitoring, and only those who rely on high performance tools can expect to rise up to the challenge of great web site quality. You can either address a professional SEO company to have the best SEO program recommended to you, or you can check software reviews to make sure that what you buy is of good quality. Take a look over SEO software guides to learn some further stuff related to SEO software applications.

For a relevant and conclusive definition of what one should understand by a good SEO program, we should consider the situation of someone who has little knowledge about SEO. In such a case, get a software that does almost all the work for you. On the other performance extreme, the most complex of programs include extensive elements on the software disk; check on the back of several disks to actually determine which is suitable for your configuration. Consequently, the only conclusion we can draw here is that a business cannot grow online without software assistance, and the sooner you adapt the technology the more profitable it will be for business.

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Technorati Tags: search engine marketing, search engine optimization, SEO, seo program

Posted under Site building.