Four Web Promotion Techniques That Work

OK, we all agree that your site looks the business but there is a famous saying; there is no point in having a superb looking website if nobody ever sees it. Despite the fact that the site has been “live” on the net for a while you are not receiving a lot of vistors to the site. So what can one do? Yes now is the time for the all important web promotion of the site. “Oh no, not more costs”, you may be thinking. “Not another cost, I have paid for the domain name, I have paid the web designer to build the site and I have paid for web hosting. There is not a lot of money left over in the budget for web promotion as well”.

I here this on a regular basis. I offer an affordable web promotion service in the UK and I have a lot of enquiries from people who had just presumed that their site would be able to achieve high rankings within Google purely by the skill and knowledge of the web designer. This unfortunately is rarely the case unless, of course they have paid for such a service.

So here are my four killer web promotion techniques. They have worked for many websites including a friends DVD authoring website.

1. Write a list of the keywords or phrases that you want to rank well for and then make sure that they appear within the text of the homepage plus the relevant sub pages.

2. Start a link building campaign where you are primarily attempting to obtain one-way backward links.

3. Use article marketing as it is a well known free form of web promotion that works. This is of benefit for a number of reasons; it helps to spread the message of the service/products that you provide; it enhances your reputation within the market plave and it also enables you to gain backward links

4. Add unique content to your website on a regular basis.

As well as being a web promotion specialist I am also a speech coach and these techniques have helped me to obtain high rankings for stuttering treatment websites.

I am confident that they will also be of great benefit to the readers of this article.

 

 

 

 Mail this post

Technorati Tags: , , , ,

Posted under Emails

The Life Of A Web Marketer – Blissfully Wasteful

A life of a web marketer can be a very relaxing one with the ability to choose your own hours and to work when you want to work. I have been working as a web promotion specialist for the last ten years and have what is known as "proven results". In this article I will be describing what a typical day used to be like for me prior to the children being born. I love my current life however I do sometimes miss those happy quiet days when I could do what I wanted to when I wanted to.

I am working for eight companies and it is the year 2000. These are people who have contracted me to help them to obtain a higher ranking within the major search engines.

I have learnt rather a lot about SEO and website promotion up to this point mainly from reading the views of the established specialists from the industry.

I would usually work between 11pm and 3am is this is when my concentration seemed to be at its best.

This would be my typical day:

7am – This is the time that I would normally wake up; I would clean my teeth and go to the toliet before going back to bed.

10am - After an extended "lie in" I would turn on my laptop and the television whilst still in bed. At this stage I am merely going to check my e-mail; the news, the stock market and read through a couple of sites that I like to keep an eye on such as seroundtable.

10.20am – I phone the DVD replication company to check if the discs that I have ordered are ready.

10.10.30am - It is now time for my breakfast - a nice piece of toast. It is time for a relax after all it has been a hectic morning!

1.20pm - I could do with some exercise therefore I decide to walk to the shops to buy a paper.

2pm - I drive to the tennis club as I have arranged to play a game with a good friend of mine.

6pm - I eat my evening meal which would normally consist of pasta or chicken and rice.

8pm- I quickly check my e-mails in a short break from watching the t.v.

The time has come to do some real work - believe it or not this is the time of the day that I love the most.

3.20am - I head off to gain some much deserved sleep. There must be easier ways to make money online.

 Mail this post

Technorati Tags: , , , , ,

Posted under Emails

This post was written by Robjohn on June 12, 2009

Tags: , , , , ,

Knowing How To Market Online

Like it or not, we are all living in the internet age. Internet is the new media to promote your business. Internet Marketing is sometimes called Online Advertising or Web Promotion too. Internet marketing is definitely one of the best choice when it comes to advertising. This article will take a look at a few of the easiest and most powerful free marketing strategies people are using today.

Knowing how to market online is the most important thing when it comes to promoting any type of online business. There are two major ways of doing internet marketing. There is paid marketing and there is also free marketing. In the past, you would be led to believe that the only way you could be successful with your online marketing efforts was by means of paid marketing. If they use the internet advertising correctly, they can expose themselves to a new world of business opportunity.

Let’s take a look at the benefits of advertising online. One of the obvious benefit online advertising is having access to a much larger target audience than you would with traditional methods. The best thing about internet advertising is that you can measure the results. As everything is digital, there are tons of statistics and reporting tools available.

Business directories are made to provide its users quality information on businesses according to the user’s search or business categories. If you are a business owner, you can get a chance to reach your local customers by listing your business to your local business directory. With a listing on Business Directory, potential clients can quickly and easily learn about you, your products, services, and your contact details.

Choosing a good business directory is a wise idea and needs some guidance. You can submit your business listing to many Singapore directories. Visit our web site and see more interesting content about advertising in Singapore directories.

 Mail this post

Technorati Tags: , , ,

Posted under Emails

This post was written by Robjohn on June 10, 2009

Tags: , , ,

Converting Every Web Page into Subscriber Snatching Devices

If you own one-page sales letter business models or content-based websites, you should turn every webpage possible into subscriber snatching devices for you.. The good news is that not only is this method extra effective, it is just as extra effortless when it comes to applying the concept.

Web pages with good web traffic and with great professional website design can attract visitors, but not subscribers. Even the seo services companies would agree.

Some may say that creating unique content can keep some of the visitors coming back, but very often, unique content is not the solution. The real, long-term solution lies in converting your visitors into subscribers of your mailing list

Since visitors can come and leave without remembering your website in the future (which is very likely to happen), you can still follow up with your visitors easily by seeking their permission to opt into your mailing list through your web pages – on autopilot!

Also, a good strategy would be to create a pop up window that would appear after your visitor attempts to close the window or leaves your website, asking for your visitor’s name and email address so that you can follow up with him or her in the near future via subscribing to your mailing list for free.

This way, you can convert a big portion of your visitors into subscribers, giving you a chance to follow up with them on other offers you may have in the future..

Alternatively, you can insert an opt-in form within the spaces of your web pages. This is a very effective method if you are afrad of Internet users who have pop up killers installed in their web browsers.

In conclusion, turning every webpage you own into subscriber snatching devices with little effort can be responsible for huge subscriber-pulling results, thus giving you the income you solely deserve.

 Mail this post

Technorati Tags: ,

Posted under Site building.

This post was written by Robjohn on May 23, 2009

Tags: ,

Secrets of List Building

There are many ideas to get members to subscribe to your newsletter, thus increasing web traffic. Here are a few tips and ideas. 

Use A Dynamic Email Signature – This is so simple, yet people forget to even do it or do it properly.. If you send out quite a few emails every day, this is a surefire way to get new subscribers.

All you need to do, is at the end of each email you send out, have a 4 line ad for your newsletter..

Despite your confidence with your site’s website design you will be surprised as to how many people will sign up in your newsletter.

Make Sure To Keep Your Newsletter Off Spam Lists – Here are some important and very useful tips to make sure you stay out of trouble when it comes to spamming.

- Mak e Sure Your Email Message is Compliant with the CAN-SPAM Law.

- Make sure your list is double opt-in

- Keep detailed records of all subscribes and unsubscribes. IP addresses, when they subscribed when they unsubscribed.

- Don’t even dare of purchasing email lists or harvest emails from the Internet.

- If you use co-registration companies, make sure they can be trusted and they do not use shady methods of traffic gathering.

- If you have an Affiliate Program, make sure you include an “anti-spam” provision in your agreement.

- Avoid using spam trigger words like “spam, free, special, guaranteed” etc….

Don’t Buy Mass Email Lists – I was just reading a post on a well known marketing forum today and I read a post from one guy who said he had access to a list of 800,000 email addresses from people who were interested in making money.

He mentioned his friend owned the list and was willing to let him use it for mailing however he said not to mention his name at all in the mailing.

This should have been the first alarm bell for this guy. Not to mention that this guy wasn’t sure how the list was compiled or how the people subscribed to this list.

It wasn’t even just one big mailing list, it was a bunch of lists stuck together.

If this guy does decide to mail to this list, he will be accused of spam, he will get into major trouble and he will NOT make any money worth the effort.

Never EVER send emails out to lists you don’t know anything about EVER. Never buy bulk email lists..

Start Your Own Forum – According to top seo services this is a great way to get new subscribers to your newsletter, thus getting more traffic in your site. Building a community within your website brings back repeat visitors, which means people will more then likely sign up for your newsletter if they keep coming back.

You can check an example of this at Howtocorp and go look at the forum. He has his newsletter signup form there and product recommendations. People love to help other people and answer their questions, so after awhile you won’t need to be answering many questions yourself.

The only best way to start your own forum is to do it yourself with software and host it on your own webhosting.Don’t use a 3rd party service, especially free ones.

 Mail this post

Technorati Tags: ,

Posted under Linking.

This post was written by Robjohn on May 21, 2009

Tags: ,